Pain relief and headache
Six questions: five on pain and headache, one on seasonal allergies.
AI named a brand in 120 of 120 answers. A store-brand product, in 1.
The census
What AI names, category by category
Each census asks the questions a shopper might type, 10 to 20 times each, and publishes every count and source.
Brand names here are measurement results, not recommendations.
Dandruff
Questions about dandruff shampoo. All answers are in and being read. Nothing is published until the review is done.
See what was askedSleep supplements
Six questions: magnesium, melatonin, gummies, a habit-free option and what doctors recommend.
AI named melatonin in 40 of 60 answers. The top brand, Thorne, in 18.
OTC hearing aids
Six questions: the best and the affordable picks, AirPods, mild hearing loss, seniors, and online or an audiologist.
AI named a hearing aid brand in 55 of 60 answers. Jabra Enhance, in 45.
Mechanical keyboards
Where the method started: six questions, two engines, every count and source. Keychron named in 14 of 18 answers on Claude and 14 of 18 on Gemini.
In every health category
We measure and source. We do not write, edit or suggest any statement about what a product does; that stays as your label states it.
Brand names in our censuses are measurement results, not recommendations.